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Hello
i´m 
Anak
.

UX / Product Designer

"I make sure your audience connects with your product"

For more than a decade I´ve been improving numerous digital products and services globally. 

I apply thorough product psychology and ux principles to help increase conversion rate and create intuitive user-centered experiences.

How do I do this? 

  • By keeping users´ motivation and minimizing friction in user journeys. 

  • By delivering user benefits, personalisation and storytelling

  • By creating enablers at the right time for the user to take action ....amongst others.

Finance  |  Ecommerce |  Corporate  |  Education  |  Comms  

PORTFOLIO

01 PORTFOLIO

LATEST WORK

EXPERIENCE

02 ExperiencE

May 2019 - today

SPRINGBOARD

Mentor at UX Design Career track

Remote

Sep 2023 - April 2013

NATWEST

Lead UX Designer

Led a stream of work around creating an Ecosystem dashboard which involved, research, usability testing, and creating the design foundations guide to preserve UX principles and Design governance throughout the process.

May 2019 - Sep 2022

TOPTAL

2018 - 2019

UX & Product designer

At Toptal I worked in the ux of a transcript automatised tool, designed the corporate website for a spanish supermarket called Dia, designed (but not implemented) Patrivalor´s new website, an asset management company who wished to reach to a wider audience. Worked for Lullai, a baby sleep app and designed an ecommerce site.

SAISHO

Head of UX

Headed the UX stratedy for B2B and B2C for Saisho, a startup that sells art from international emerging artists with transparent and objective prices. I worked on improving the user and service design and created an innovative audio-visual interface that enabled the sales team to automatize many actions while still providing a service with a personalised human touch.

2016 - 2018

BARRABES

Lead UX Designer

Led the user experience team for the redesign of Telefonica´s global entrepeneur´s network: Telefonica Open Future. Managed and led the UX for Santander X a Santander bank initiative along with universities all over the world to create an entrepeneurial network of opportunies for yourng talent.

2015

TALKTALK

UX Designer

Created all the planning and user experience for TalkTalk´s Ultra Fibre Optic broadband responsive site.

Contact
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03 Get in touch

Projects from scratch » Heuristic Analysis » Product Psychology analysis » Prototyping » User research » Validate concept » Usability testing » User Journeys » wireframing

Contact

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